She’s sick of the “side hustle” and with good cause…
“Of the many popular terms to which I am viscerally allergic, ‘side hustle’ might be the one that makes me twitch the most,” writes A Life of Character founder Laura Crandall. “While I’m all for shirking convention and flipping a metaphorical bird to the status quo, in this context ‘hustle’ seems to imply a con or something that’s somehow unethical – that we are being urged to become hustlers. It also suggests that we have been pushed to a place where the unethical or furtive is all we have to rely on: we have to “hustle” or we won’t make it.”
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Laura suggests that while she believes people like to work hard, feel good about their accomplishments, and strive toward their hopes and dreams, the concept of the side hustle speaks to the fact that in our current framework is one where perpetual motion = success. And in the American culture, less than that means we’re failing. That standard is not only impossible, it’s ridiculously self-destructive.
“Work. Strive. Create a life that you enjoy. Just don’t buy-in to the idea that you have to “hustle” to deserve it.” – Laura Crandall
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